The Adidas/Kamp Grizzly collaboration moves in to the new year... Kamp continues to challenge us to do new stuff. Here's a good one - This is a clear LCD display that guests stand behind, then graphics roll up on the screen, then we shoot the performance and immediately send the guests a gif to their phones to drop on their Instagram pages. Huge props to Vartan and Hayk and Matt at VT for the sweet programming and fun hang in NYC with sunny, 50 degree weather! Got out of Terminal 4 at JFK mere hours before the beginning of the end of the world.
We're in a New York state of mind this week. Our Rad friends at Kamp Grizzly invited us out to the city to support them on two Adidas activations. The first one was a project in DUMBO (Brooklyn for those of us who had to look up dumbo) - Kamp built a giant set wall under the Manhattan Bridge and we did an interactive projection piece on that. And today we're at a high school in The Bronx where we installed an interactive LED floor for kids to compete upon. Respect to the ardent and committed ShowPro crew who travelled on Thanksgiving Day to rock this one.
I liked this one last night - Mostly because it reminds me that our world will never crumble when each New Year brings a new awards show. This one celebrates excellence in Chinese-American co-production of film and television. It's all about investment and sharing talent and not putting massive tariffs on non-Americans that we are scared of. Sounds good to me. Love our faves Sequoia for including us in so many interesting projects. And yes, I'll admit it, I just got turned on to this 90s song from American Football that I was dying to include somewhere. Expect to hear it again and maybe this month because we have a ton of amazing gigs in November. Massive gratitude for everything...
We had a fun one in San Fransisco with Pandora this week. Alison and Nicole invited us up to support an Analysts meeting in a beautiful but production-challenged room. Chris G. and the team managed to get a pretty big look out of a low ceiling venue with pillars that potentially blocked sight lines. Sometimes I'm as excited about a gig that overcomes technical challenges as I am by the ones that are fun-house spectacles. Sometimes. Great for us to support emerging integrated marketing analysis and new tech companies that are all about music. Who wouldn't agree with that? Favorite Pandora station right now - Kings of Leon. KOL is OK, but the bands that support the station are perfect.
So happy to be hanging with our friends from Bounce/AEG again - They produced the gig-to-be-at to celebrate a new Chanel No. 5 fragrance - Old Hollywood came out to pass the torch to the sons and daugthers of pop stars and assorted illuminati. We hinted at what was happening inside the Sunset Tower hotel with provactive projections of the classic bottle on the facades. Not an easy projection shot, but the boys sorted it all. It was fun hearing a teen party person walk by, staring at the projections, saying "that is SO cool!".
Projection = forever young
This was just a really clean installation in a funky downtown warehouse for a crazy-fancy car company. We were invited by Shamin Abas whom we met on our last-ever gig with our dear friend Craig Donahue. RIP Craig. Shamin was tasked with introducing the new Ferrari GTC4 Lusso to the LA market, so she brought us in to make it shine. This is a two seat supercar coupe that only costs $300K. Nice way to dip your toe in with Ferrari. We did the gig at 440 Seaton which is one of many up-and-coming beat up, old warehouses in the arts district downtown that are becoming the places to be. I heart gentrification, I have to admit. Nice reveal with live performance introducing the car with a bunch of low-lying fog and video and audio effects. If only they had an electric version...